Job Summary
A company is looking for a Marketing Analytics Consultant to support their team in analyzing and visualizing marketing performance data.
Key Responsibilities
- Collect, organize, and analyze marketing performance data from outbound channels
- Develop and maintain Excel-based reports for tracking KPIs, trends, and performance benchmarks
- Design, build, and update Power BI dashboards for real-time visualization of marketing metrics
Required Qualifications
- Proven experience in marketing analytics, reporting, or a related data-focused role
- Familiarity with common marketing platforms (Google Analytics, Meta Ads, Google Ads, Sprinklr, Braze) is a plus
- Strong proficiency in Microsoft Excel (formulas, pivot tables, charts, conditional formatting, and data cleansing)
- Advanced skills in Power BI (data modeling, DAX, dashboard design, and data source integration)
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