Job Summary
A company is looking for a Senior Digital Marketing Contractor to provide interim coverage in Marketing Automation & Personalization and SEM/SEO/Paid Media.
Key Responsibilities
- Execute personalization programs using Marketo, Adobe Target, and Adobe Analytics
- Manage Google Paid Search, Display, and YouTube campaigns to drive awareness and conversions
- Analyze performance data to refine targeting and optimize campaigns
Required Qualifications
- 6+ years in B2B digital marketing across automation and paid media
- Hands-on expertise with Marketo, Adobe Target, and Adobe Analytics
- Proven success with SEM/paid media (Google Ads, display, video)
- Strong SEO knowledge and experience with dynamic targeting and geofencing
- Analytical and data-driven approach, able to work independently in a fast-paced environment
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