Marketing Analyst

Job Summary

A company is looking for a Marketing Analyst to join their Engagement & Infrastructure team.

Key Responsibilities

• Build custom marketing audiences and optimize outbound marketing campaigns across various channels
• Leverage audience insights to enhance engagement and maintain channel health
• Manage external data integration and support policy stakeholder audience curation

Required Qualifications

• 4+ years of experience in business intelligence and data analytics
• Expert proficiency in SQL and solid working knowledge of Tableau
• Experience creating custom marketing audiences using various data types
• Experience analyzing marketing campaign performance across multiple channels
• Familiarity with B2C marketing and/or political/advocacy marketing is a plus