Marketing Manager

Job Summary

A company is looking for a Marketing Manager to join their team.

Key Responsibilities

• Develop and execute digital marketing campaigns to generate and nurture leads
• Create engaging content that highlights the benefits of data and AI solutions for higher education
• Implement lead generation strategies and collaborate with the sales team for seamless follow-up

Required Qualifications

• Bachelor's degree in marketing, Business, Communications, or a related field
• Proven experience as a Marketing Manager or in a similar role, focusing on digital and content marketing
• Experience in B2B marketing, ideally within the software or EdTech industry
• Analytical mindset with experience using marketing analytics tools
• Ability to work independently and collaboratively within a small team