Job Summary
A company is looking for a Marketing Technology Director who will lead the strategy and management of the marketing tech stack.
Key Responsibilities
- Develop and implement the marketing technology strategy aligned with overall initiatives
- Administer current marketing tools and evaluate processes for efficiency and effectiveness
- Drive integration of AI and automation technologies while training internal users on best practices
Required Qualifications
- Bachelor's degree in Marketing, Business, IT, Engineering, or a related field
- 8+ years of experience in B2B marketing technology
- Experience creating a martech vision and roadmap for a B2B company
- Experience leading martech transformation initiatives
- Experience in B2B website evaluation and Account-Based Marketing (ABM)
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