Media Planner

Job Summary

A company is looking for a Media Planner to optimize campaign performance across its publisher network.

Key Responsibilities

• Design budget allocation strategies based on performance data and advertiser objectives
• Set up and manage campaigns, monitor performance, and troubleshoot delivery issues
• Analyze campaign data for real-time optimization and collaborate with cross-functional teams

Required Qualifications

• 3+ years of experience in programmatic advertising or digital campaign management
• Experience managing campaigns across multiple publishers or platforms
• Strong analytical skills to interpret campaign data and make optimization decisions
• Self-motivated and organized with strong time management skills
• Bachelor's degree in Marketing, Business, or a related field is preferred