Product Marketing Manager

Job Summary

A company is looking for a Product Marketing Manager to drive customer acquisition through compelling marketing programs for their special education platform.

Key Responsibilities

• Develop clear, differentiated product messaging for target audiences
• Own product launch communications and develop go-to-market plans
• Create multi-channel marketing campaigns to drive customer acquisition and revenue growth

Required Qualifications

• 7-10 years of experience in Product Marketing, Demand Generation, or related roles, ideally in SaaS or EdTech
• Proven success in building and executing marketing plans that drive customer acquisition
• Highly organized project manager with experience in fast-paced environments
• Passion for education and making a meaningful impact
• Experience marketing to K-12 education buyers is a plus