Programmatic & Paid Search Strategist

Job Summary

A company is looking for a Programmatic & Paid Search Strategist (Contractor).

Key Responsibilities:

• Plan and execute full-funnel Programmatic and Paid Search strategies
• Build, manage, and optimize campaigns in Google Ads and Programmatic DSPs
• Partner with clients to understand goals and present strategies with clear communication of results

Required Qualifications:

• Bachelor's degree in Marketing, Communications, or a related field
• Minimum of 2 years of experience managing Paid Search and Programmatic campaigns
• Strong understanding of Google Ads, StackAdapt, and programmatic platforms
• Proficiency with GA4, GTM, and event-based tracking
• Prior experience working with eCommerce clients or higher education marketing