Ad Tech Specialist

Job Summary

A company is looking for an Ad Tech Specialist with expertise in CTV performance marketing.

Key Responsibilities

• Manage and optimize CTV performance marketing campaigns using programmatic platforms and proprietary tools
• Collaborate with cross-functional teams to support audience segmentation and data-driven bidding strategies
• Track and analyze campaign KPIs to ensure performance accuracy and inform product development

Required Qualifications

• 4+ years of experience in digital advertising or ad tech, with 2+ years in CTV performance marketing
• Hands-on experience with DSPs and ad servers
• Strong understanding of CTV ad delivery and programmatic ecosystems
• Demonstrable fluency with SQL and experience with pixel tracking techniques
• Ability to analyze data and present findings effectively