Job Summary
A company is looking for a Director of B2B Growth Marketing.
Key Responsibilities
- Refine and optimize campaigns for lead generation and conversion
- Develop and execute cold emailing campaigns and automate workflows
- Collaborate with sales to enhance messaging and improve buyer engagement
Required Qualifications
- 5+ years of experience in growth marketing or sales enablement (B2B preferred)
- Proficiency in HubSpot
- Experience with cold emailing, email marketing, and automations
- Strong analytical skills with the ability to interpret data
- Familiarity with the B2B buyer journey and persona personalization
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