Job Summary
A company is looking for a Senior Manager, B2B Marketing Growth to drive integrated marketing campaigns and enhance brand visibility.
Key Responsibilities
- Design and execute end-to-end integrated marketing campaigns to drive awareness and revenue
- Collaborate with cross-functional teams to develop campaign messaging and audience segmentation strategies
- Monitor performance metrics and optimize campaigns based on data analysis
Required Qualifications
- Bachelor's degree in Marketing, Communications, Business, or a related field
- 4+ years of experience managing global or regional campaigns in a B2B SaaS environment
- Deep understanding of integrated marketing strategies and campaign funnel metrics
- Proven success with multi-channel campaigns across various platforms
- Strong analytical skills and familiarity with data tools like Looker, Salesforce, and HubSpot
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