Channel Marketing Manager

Job Summary

A company is looking for a Channel Marketing Manager to drive and optimize co-marketing efforts with channel partners.

Key Responsibilities

• Develop and execute co-marketing campaigns that enhance brand awareness and generate qualified leads
• Drive partner enablement initiatives by providing necessary marketing assets and resources
• Collaborate with partners to create joint value propositions and manage partner-led events

Required Qualifications

• 3-5 years of experience in channel/partner marketing or demand generation within a B2B SaaS or technology environment
• Proven ability to develop and execute partner co-marketing programs that drive revenue
• Strong planning and project management skills
• Experience using CRM, PRM, and reporting tools to track and optimize pipeline contributions
• Ability to work independently and collaboratively in a fast-paced environment