Content Writer

Job Summary

A company is looking for a Content Writer to create and optimize engaging content for higher education leaders.

Key Responsibilities

• Write clear and persuasive content tailored to higher education decision-makers
• Align content with SEO best practices and collaborate with campaign managers for messaging consistency
• Maintain a consistent brand voice and integrate storytelling and data to illustrate product value

Required Qualifications

• 3+ years of experience in content writing, preferably in B2B SaaS or higher education sectors
• Strong portfolio showcasing both long-form and short-form content
• Experience with SEO and keyword research
• Familiarity with CMS platforms and marketing automation tools
• Understanding of the higher education market and its stakeholders