Customer Marketing Specialist

Job Summary

A company is looking for a Customer Marketing Specialist to lead strategic initiatives that engage and retain customers.

Key Responsibilities

• Analyze customer data for effective segmentation and tailored marketing efforts
• Develop and implement personalized marketing campaigns to engage existing customers
• Gather customer feedback and insights to enhance the overall customer experience

Required Qualifications

• 2+ years of experience in marketing, customer service, or related roles
• Basic understanding of marketing principles and customer lifecycle
• Familiarity with marketing tools and platforms is a plus
• Analytical mindset with the ability to interpret data
• Enthusiasm for delivering exceptional customer experiences