Job Summary
A company is looking for a Growth Marketing Manager to lead and scale digital demand generation programs.
Key Responsibilities
- Own and manage end-to-end execution of paid digital programs including search, social, and display
- Analyze campaign performance and continuously optimize for cost efficiency and conversion rates
- Design and implement lead nurture programs and collaborate with various marketing teams to ensure effective campaign execution
Qualifications
- 4-6 years of experience in digital marketing, demand generation, or growth marketing at a B2B SaaS or tech company
- Proven track record of managing paid campaigns with measurable pipeline and revenue impact
- Expertise with performance marketing platforms and web analytics
- Familiarity with marketing automation tools and CRM systems
- Experience in public sector, government, or emergency services markets is a plus
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