Job Summary
A company is looking for a Principal, Growth Marketing.
Key Responsibilities
- Own and scale the full-funnel demand generation strategy across various channels
- Design and launch creative, data-driven campaigns to generate pipeline from upmarket practices
- Build and optimize marketing systems and infrastructure for performance tracking and insights
Required Qualifications
- 5-10+ years of experience in growth marketing at B2B startups (Series A-C preferred)
- Proven ability to launch full-funnel campaigns, including ABM-style outbound, SEO, and paid programs
- Strong technical skills in marketing tools, analytics, and performance optimization
- Data-driven mindset with a focus on experimentation and iteration
- Experience mentoring others and shaping growth functions in early-stage companies
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