Integrated Marketing Manager

Job Summary

A company is looking for an Integrated Marketing Manager to drive customer retention and advocacy while supporting demand generation initiatives.

Key Responsibilities

• Collaborate on account-based marketing strategies and create personalized campaign experiences for enterprise accounts
• Manage customer advocacy initiatives and develop campaigns to turn customers into brand ambassadors
• Design and execute multi-channel marketing campaigns, overseeing their lifecycle from concept to analysis

Required Qualifications

• 5-7+ years of experience in B2B marketing, preferably in SaaS, media, or sustainability
• Proven experience in building integrated, multi-channel marketing programs
• Familiarity with customer marketing and lifecycle communications
• Ability to collaborate across various teams including Sales, Product, and Partnerships
• A passion for sustainability and a proactive, collaborative mindset