Job Summary
A company is looking for an Integrated Marketing Manager to lead the planning and execution of cross-channel campaigns.
Key Responsibilities
- Lead the planning and execution of integrated marketing campaigns for product launches and brand initiatives
- Develop campaign briefs outlining objectives, messaging, audiences, timelines, and success metrics
- Coordinate execution across multiple channels and collaborate with various teams to ensure campaign alignment
Required Qualifications
- 5+ years of experience in marketing, focusing on integrated campaign management or program execution
- Strong project management skills with the ability to coordinate across multiple teams
- Experience in running or supporting cross-functional campaigns, preferably in SaaS or B2B marketing
- Proficiency in campaign planning tools and platforms (e.g., Asana, Jira, Wrike)
- Ability to analyze campaign results and translate data into actionable insights
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