Marketing Director

Job Summary

A company is looking for a Director of Marketing to lead demand generation and growth initiatives for its SaaS and analytics solutions.

Key Responsibilities

• Create and implement demand generation strategies for products and solutions
• Manage and nurture leads through the sales funnel to opportunity creation
• Lead a team to produce cohesive marketing content and campaigns while managing marketing operations as an internal agency

Required Qualifications

• Experience in digital B2B marketing, preferably in SaaS or marketing technology
• Proven ability to optimize lead and revenue generation through data-driven strategies
• Experience in building and managing partner marketing programs
• Strong understanding of enterprise B2B buyer journeys and sales cycles
• Familiarity with project management tools like Atlassian/Jira