Job Summary
A company is looking for a Paid Media Manager to plan, launch, and scale paid campaigns that drive qualified leads and measurable pipeline.
Key Responsibilities
- Manage daily strategy and execution for paid search, social, and video campaigns
- Design and run A/B and multivariate tests to optimize ad performance and conversion rates
- Analyze advertising spend and provide recommendations for budget allocation and future forecasts
Required Qualifications
- 5+ years of experience managing multi-channel paid media for a SaaS brand or performance agency
- Deep expertise in Google Ads, Meta Ads, LinkedIn Ads, and Reddit Ads
- Hands-on experience with HubSpot CRM integration and tracking
- Proven track record in setting up and optimizing retargeting and personalization flows
- Strong skills in audience segmentation and data analysis
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