PPC Specialist

Job Summary

A company is looking for a PPC Specialist to manage and optimize paid campaigns across various platforms.

Key Responsibilities

• Plan, launch, and manage paid search campaigns in Google Ads for multiple clients
• Conduct keyword research and audience targeting while writing and editing ad copy
• Analyze campaign performance and implement ongoing optimizations based on data insights

Required Qualifications

• 10+ years of hands-on experience managing Google Ads campaigns
• Proven track record of delivering measurable growth through PPC
• Proficient in Google Ads Editor and Google Keyword Planner
• Strong understanding of campaign structure, optimization, and ROI tracking
• Familiarity with Google Analytics 4 and performance reporting tools