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Principal Demand Generation Manager

7/10/2025

No location specified

Job Summary

A company is looking for a Principal Demand Generation Manager to develop and execute regional marketing strategies and demand generation activities.

Key Responsibilities
  • Develop and execute field marketing plans aligned with corporate objectives and sales priorities
  • Plan and manage regional demand generation activities, including account-based marketing campaigns
  • Measure and report on the effectiveness of field marketing activities and refine strategies based on insights
Required Qualifications
  • 5+ years of experience in field marketing or demand generation, preferably in B2B SaaS or tech
  • Strong understanding of integrated marketing strategies and sales alignment
  • Proficiency in HubSpot and previous experience with Salesforce
  • Experience planning regional events and managing integrated marketing campaigns
  • Strong analytical skills and ability to translate insights into actionable strategies

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