Vice President of Demand Generation

Job Summary

A company is looking for a Vice President of Demand Generation to lead sustainable growth strategies.

Key Responsibilities

• Lead and scale global demand generation and capture strategy
• Drive Account-Based Marketing (ABM) programs with AI-enhanced targeting
• Collaborate with Sales and Product Marketing to create persona-driven journeys for target accounts

Required Qualifications

• 8-10+ years of B2B SaaS demand generation experience, preferably in fintech or enterprise technology
• Experience leading global BDR teams and/or marketing functions
• Data-driven mindset with expertise in performance dashboards and attribution models
• Strong understanding of modern marketing technology tools
• Proven track record of building and scaling pipeline-generating marketing programs