Senior Director of ISP Marketing

Job Summary

A company is looking for a Sr. Director of Customer ISP Marketing.

Key Responsibilities

• Develop and implement a comprehensive customer-facing marketing strategy
• Define customer segmentation, positioning, and messaging for the Local ISP segment
• Manage and track the marketing budget to maximize return on marketing efforts

Required Qualifications

• Bachelor's in business, marketing, or related field (advanced degree preferred)
• 7+ years in channel sales leadership, with emphasis on distribution
• Experience in developing and executing integrated marketing campaigns
• Proven ability to establish performance metrics and analyze marketing effectiveness
• Experience in building and leading high-performing marketing teams