Job Summary
A company is looking for a Senior Manager, Paid Social and Digital Marketing.
Key Responsibilities
- Lead the development and execution of paid social and digital marketing strategies across multiple platforms
- Oversee the end-to-end management of paid social campaigns, including budgeting, targeting, and creative assets
- Analyze campaign performance metrics and provide actionable insights to improve performance and scale successful campaigns
Qualifications
- 8+ years of experience in paid social and digital marketing, with at least 4+ years responsible for revenue goals
- In-depth knowledge of paid social platforms and customer acquisition funnels
- Ability to analyze complex data and make strategic recommendations
- Bachelor's Degree in Marketing, Business, or related field (or equivalent professional experience)
- Experience in e-commerce, DTC, or consumer goods industries
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