Job Summary
A company is looking for a Senior Solution Marketing Manager to drive growth through strategic solution marketing.
Key Responsibilities
- Lead the development and execution of strategic marketing plans and go-to-market strategies to drive demand generation and revenue growth
- Develop messaging and positioning for solutions, focusing on buyer-centric value propositions and competitive differentiation
- Oversee the creation and management of integrated marketing campaigns and thought leadership content
Required Qualifications
- 8+ years of relevant marketing experience, including 5+ years in solution marketing and demand generation for B2B audiences
- Experience in the U.S. Healthcare Payment Integrity and Finance, Accounting, and Procurement sectors is a plus
- Familiarity with tools such as Salesforce.com, Microsoft BI, and marketing automation platforms like Marketo is advantageous
- Bachelor's degree in Marketing, Communications, or Liberal Arts (MBA preferred)
- Ability to manage projects in cross-functional environments while handling multiple priorities
Comments