Senior Marketing Manager

Job Summary

A company is looking for a Senior Marketing Manager, Demand Generation.

Key Responsibilities

• Develop and manage comprehensive demand generation campaigns across multiple channels
• Design, execute, and optimize email marketing campaigns to engage and convert leads
• Lead and enhance BDR programs by providing strategic guidance and optimizing processes

Required Qualifications

• Bachelor's degree in Marketing, Business, or a related field; MBA optional
• 5+ years of experience in demand generation or email marketing, preferably in B2B SaaS
• Proven track record of successful email marketing and demand generation campaigns
• Experience with ABM strategies and automated outreach campaigns
• Proficiency in marketing digital tools such as HubSpot, Marketo, and Salesforce