Job Summary
A company is looking for a Senior Marketing Operations.
Key Responsibilities
- Maintain and optimize Salesforce for marketing operations, including campaign reporting and attribution
- Build and track attendance for Field Marketing events and ensure accurate ROI tracking across campaigns
- Collaborate with various teams to manage campaign lists and monitor key marketing performance metrics
Required Qualifications
- 5+ years of experience in Marketing Operations or Revenue Operations
- Deep Salesforce expertise; Salesforce Admin certification is a strong plus
- Proven experience with UTM tracking and multi-touch attribution models
- Familiarity with data enrichment tools like Apollo or ZoomInfo
- Proven ability to build systems from scratch and scale processes
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