Job Summary
A company is looking for a Senior Manager, Performance Marketing, Content & Analytics.
Key Responsibilities
- Execute paid media strategy across various channels to drive growth
- Manage media plans, budgets, and campaign performance analysis
- Lead content strategy and collaborate with creative teams for optimization
Required Qualifications
- 5+ years in performance or digital marketing, with 2+ years in leadership roles
- Proven experience managing paid digital campaigns across multiple platforms
- Strong analytical skills and proficiency with reporting tools and A/B testing
- Knowledge of marketing analytics and MarTech platforms
- Experience in the Vitamins, Supplements, or CPG wellness industry is preferred
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