Job Summary
A company is looking for a Senior Manager, Product Marketing to lead the marketing efforts for their title and settlement platform.
Key Responsibilities
- Refine the value proposition and develop a messaging framework for product marketing
- Lead day-to-day product marketing activities, including competitive assessment and customer messaging
- Create and track launch metrics to optimize marketing strategies for product adoption and retention
Required Qualifications
- 8+ years of product marketing experience with a focus on executing marketing plans
- Strong data-driven strategic thinking and ability to establish and track KPIs
- Experience in large-scale strategic thinking and product marketing execution
- Ability to communicate strategies to senior stakeholders in a fast-paced environment
- Experience in property technology and real estate is preferred
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