Job Summary
A company is looking for a Senior Product Marketing Manager to define and amplify its product and brand.
Key Responsibilities
- Drive and scale adoption of products through marketing strategies and campaigns
- Conduct qualitative and quantitative research to understand member needs and improve marketing efforts
- Develop go-to-market strategies and collaborate with teams to enhance member engagement and retention
Required Qualifications
- 8+ years of experience in product marketing with feature development and go-to-market expertise
- Strong combination of creativity and analytical skills
- Proven ability to develop tailored marketing strategies for diverse audiences
- Deep understanding of market dynamics, consumers, and competition
- Collaborative mindset with a results-oriented approach
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