Senior Product Marketing Manager

Job Summary

A company is looking for a Senior Product Marketing Manager.

Key Responsibilities

• Define product positioning, messaging, and value propositions that align with customer needs and market opportunities
• Partner with Product and Sales to craft narratives that clearly differentiate the company's offerings in a competitive landscape
• Own the go-to-market (GTM) strategy for product launches and feature rollouts, driving cross-functional alignment and execution

Required Qualifications

• 8+ years of product marketing experience, ideally within a SaaS or ecommerce technology environment
• Proven ability to craft messaging and positioning that resonates with technical and business audiences
• Demonstrated success developing and executing GTM strategies for product launches
• Experience working cross-functionally with Product, Sales, and Marketing teams
• Strong analytical skills and experience using market/customer insights to inform strategy