Senior Programmatic Manager

Job Summary

A company is looking for a Senior Programmatic Campaign Manager to oversee the strategy and execution of programmatic advertising campaigns.

Key Responsibilities

• Execute programmatic strategies aligned with campaign objectives and KPIs
• Implement programmatic best practices, including campaign setup, targeting, optimization, and reporting
• Collaborate with cross-functional teams to ensure seamless integration of programmatic efforts and evaluate technology partners

Required Qualifications

• 4+ years of experience in programmatic advertising
• Solid understanding of Demand-Side Platforms (DSPs) and audience targeting methodologies
• Proven track record of executing successful programmatic campaigns across various formats
• Strong analytical skills and experience in data analysis and optimization
• Experience collaborating with cross-functional teams