Shopper Marketing Manager

Job Summary

A company is looking for a Manager Shopper Marketing for Kroger & Target.

Key Responsibilities:

• Develop and execute annual shopper marketing plans aligned with brand and customer strategies
• Serve as the primary shopper marketing liaison with Customer Teams, building strong relationships to drive mutual growth
• Utilize shopper and category insights to inform strategy and optimize program performance, measuring effectiveness and ROI

Required Qualifications:

• 6+ years of work experience in Shopper Marketing or Customer Marketing within the CPG Industry
• Bachelor's Degree in Marketing, Business, or a related field
• Experience working with Target and/or Kroger is desired
• Strong program management and analytical skills