Social Media Specialist

Job Summary

A company is looking for a Social Media Specialist to develop and execute social media strategies in the healthcare sector.

Key Responsibilities

• Develop and execute social media strategies focusing on paid and organic campaigns
• Analyze social media performance metrics, compile reports, and provide actionable insights
• Support administrative tasks related to paid media, including financial tracking and client billing

Required Qualifications

• Bachelor's degree in marketing, communications, or a related field
• 4-6 years of social media strategy experience in healthcare or highly regulated industries
• Expertise in paid social ad management and campaign optimization
• Proficiency with social listening platforms and analytics tools
• Strong understanding of organic social growth tactics and best practices is preferred