Brand Manager

Job Summary

A company is looking for a Brand Manager to shape brand strategy and drive consumer engagement.

Key Responsibilities

• Lead development of 360 marketing playbooks for product launches and seasonal campaigns
• Translate insights into consumer-first marketing strategies that drive awareness and sales
• Partner cross-functionally to ensure aligned execution and track performance against KPIs

Required Qualifications

• 3-5 years in brand marketing, consumer packaged goods, or lifestyle brands
• Bachelor's degree in Marketing or related field
• Proven experience leading consumer-facing campaigns across digital, retail, or experiential
• Strong project management and organizational skills
• Analytical and data-driven with the ability to turn insights into actionable strategies