Job Summary
A company is looking for a Brand Strategist to join their team.
Key Responsibilities
- Collaborate with stakeholders to define the brand vision, mission, and values for the Mobility SpinCo
- Develop the brand's value proposition and messaging framework for target audiences
- Create and oversee brand guidelines to ensure consistency across all communications
Required Qualifications
- Bachelor's degree in marketing or related field; Master's degree is a plus
- 8+ years of experience in brand strategy, preferably in the business-to-business sector
- Proven experience in developing and executing brand strategies that drive business growth
- Proficiency in brand management tools and methodologies
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