Category Insights Manager

Job Summary

A company is looking for a Category Insights Manager to drive strategic decision-making through category analysis and market intelligence.

Key Responsibilities

• Conduct comprehensive category analysis to identify market trends and growth opportunities
• Develop market intelligence frameworks and track key performance metrics
• Collaborate with cross-functional teams to translate insights into actionable strategies

Required Qualifications

• Bachelor's degree in Business, Marketing, Economics, Statistics, or related field; MBA preferred
• 4-6 years of experience in category management or market research, preferably in CPG or infant nutrition
• Expertise with market research tools and databases such as Numerator, Nielsen, or IRI
• Advanced proficiency in data analysis tools including Excel, SQL, or Tableau
• Strong analytical mindset with the ability to synthesize large datasets into actionable recommendations