Customer Marketing Manager

Job Summary

A company is looking for a Customer Marketing Manager to drive retention and cross-sell across its customer base.

Key Responsibilities:

• Develop and implement customer communication strategies and multi-channel marketing campaigns
• Identify and nurture customer advocates, creating compelling testimonials and fostering community
• Monitor customer feedback and industry trends to inform marketing strategies and measure initiative effectiveness

Required Qualifications:

• Bachelor's degree
• At least five years of marketing experience, with a minimum of two years in a B2B SaaS environment
• Proven experience in developing multi-channel marketing strategies
• Strong collaboration experience with Customer Support and Sales teams
• Experience with CRM and marketing automation platforms