Director of Demand Generation

Job Summary

A company is looking for a Director of Demand Generation and ABM - Cybersecurity.

Key Responsibilities

• Develop and execute multi-channel campaigns to drive qualified pipeline
• Design and implement ABM strategies and processes to engage and convert key accounts
• Analyze and report on campaign performance while managing marketing budgets for maximum impact

Required Qualifications

• 5-7 years of experience in B2B SaaS, preferably in cybersecurity
• Hands-on expertise with marketing automation and ABM software
• Proven track record of driving qualified pipeline in commercial accounts
• Expertise in executing multi-channel marketing campaigns
• Ability to work East Coast hours