Demand Generation Marketer

Job Summary

A company is looking for a Demand Generation Marketer to drive qualified pipeline growth through innovative marketing strategies.

Key Responsibilities

• Design, test, and scale multi-channel campaigns, including digital marketing and account-based marketing
• Collaborate with Sales and RevOps to refine messaging and ensure effective lead conversion
• Measure campaign ROI and track leading indicators to inform resource allocation

Required Qualifications

• Curiosity and a hands-on approach to experimentation and strategy
• Experience with demand generation channels and tools, such as Hubspot
• Strong analytical skills for data-driven decision-making
• A builder's mindset, adaptable to change and iterative processes
• Ability to collaborate effectively across teams