Job Summary
A company is looking for a Digital Campaign Manager to oversee a key client account in a freelance capacity.
Key Responsibilities
- Manage and improve client service and digital campaign management for a specific QSR client account
- Conduct keyword and audience research, and manage ad budgets and bidding strategies
- Monitor campaign performance, perform A/B testing, and generate detailed reports with actionable insights
Required Qualifications
- At least 5+ years of digital marketing and paid media experience
- Proven experience in designing and managing PPC and paid media campaigns across various platforms
- Ability to conduct thorough audience and keyword analysis
- Experience in tracking campaign performance and making data-driven adjustments
- Comfortable collaborating with creative teams to develop compelling ad copy
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