Job Summary
A company is looking for an Email Marketing Operations Manager.
Key Responsibilities
- Manage audience segments and ensure data integrity for email marketing
- Optimize marketing automation systems for campaign execution and lead nurturing
- Analyze campaign performance metrics to drive continuous improvement
Required Qualifications
- 5+ years of experience in marketing operations or email marketing
- 3+ years of experience with Salesforce Pardot; Marketo experience is a plus
- Proficiency in Account Engagement and Salesforce
- Hands-on experience with HTML coding for email
- Strong project management skills and familiarity with digital marketing platforms
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