Job Summary
A company is looking for a Digital Content Manager to oversee and enhance its content strategy for social media marketing.
Key Responsibilities
- Develop and lead content strategy across various channels to drive trial activations and product adoption
- Create and optimize content for SEO and Generative Engine Optimization, ensuring visibility and engagement
- Collaborate with cross-functional teams to align content efforts with go-to-market strategies
Required Qualifications
- 4-6 years of experience in digital content or growth content marketing, preferably in SaaS or product-led growth businesses
- Proven ability to produce content that drives measurable outcomes
- Expertise in SEO and AI-enhanced content strategies
- Strong skills in video and multimedia content creation
- Passion for social media and influencer marketing
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