Digital Marketing Analyst

Job Summary

A company is looking for a Digital Marketing & Advertising Expert Analyst.

Key Responsibilities

• Strategize and optimize SEO/SEM/PPC campaigns to enhance website performance and conversions
• Lead digital advertising initiatives across various platforms to increase traffic and qualified leads
• Manage website analytics and reporting, utilizing tools like Google Analytics and Salesforce

Required Qualifications

• 10+ years of experience in Digital Marketing
• 5+ years of experience with Google Analytics, Google AdWords, SEM, PPC, and SEO
• 2+ years of experience with CRM marketing tools such as Salesforce or Marketo
• Preferred certifications in Google Analytics and/or Google AdWords
• Proactive self-starter with the ability to manage multiple projects under pressure