Senior Growth Marketing Specialist

Job Summary

A company is looking for a Senior Growth Marketing Specialist to lead customer acquisition and top-of-funnel growth efforts.

Key Responsibilities

• Design and manage a high-performing email program for awareness, lead capture, and event recruitment
• Support the execution and promotion of a digital customer-story series in collaboration with technical and account teams
• Maintain a consistent social media presence and own promotion and channel strategy to drive engagement and conversions

Required Qualifications

• 5+ years of experience in growth, digital, or demand generation marketing roles, preferably in B2B software or SaaS
• Proven success in executing multi-channel campaigns that drive measurable results
• Strong analytical skills with a test-and-learn approach
• Proficiency with email tools (e.g., Pardot, HubSpot) and familiarity with CRM and content management systems
• Familiarity with SEO and web performance best practices