Digital Marketing Specialist

Job Summary

A company is looking for a Digital Marketing Specialist to optimize website performance and manage digital marketing campaigns.

Key Responsibilities

• Drive SEO strategies and increase organic search results through keyword research and landing page optimization
• Manage paid search and paid social campaigns to enhance lead generation efforts
• Collaborate with teams to create content, document processes, and support marketing initiatives

Required Qualifications

• 2+ years of experience in digital marketing
• Bachelor's degree in marketing or a related field
• Experience with content management systems (e.g., WordPress)
• Knowledge of website analytics tools (e.g., Google Analytics)
• Ability to work independently and manage multiple projects under pressure