Director of Demand Generation

Job Summary

A company is looking for a Director of Demand Generation, ABM, NA.

Key Responsibilities:

• Deliver Go-to-Market strategy and marketing programs to achieve lead, SQL, and pipeline goals while maximizing ROI
• Manage program marketing budget and develop an integrated mix of marketing tactics
• Lead a demand generation team, optimizing processes and campaign strategies while collaborating with cross-functional stakeholders

Qualifications:

• 8+ years of demand generation experience in a high growth B2B SaaS/software company
• Proven leadership ability to recruit, mentor, and manage a team
• Extensive experience with Marketing Automation and CRM systems, preferably Salesforce.com
• Strong project management and organizational skills to execute complex campaigns
• Analytical skills with proficiency in Excel for performance data interpretation and reporting