Freelance Paid Social Strategist

Job Summary

A company is looking for a Freelance Paid Social Strategist.

Key Responsibilities

• Serve as the Paid Social subject matter expert (SME) on client accounts, leading all strategic and tactical execution
• Collaborate with internal stakeholders to align Paid Social efforts with broader marketing and business goals
• Oversee account budgeting, pacing, and performance metrics to ensure campaigns are on track and optimized toward client KPIs

Qualifications & Experience

• 2+ years of experience managing paid social media campaigns, ideally with a focus on eCommerce clients
• 1+ year of experience in a digital agency or fast-paced client services environment preferred
• Hands-on expertise in Meta Ads Manager, with the ability to build campaigns, audiences, ad sets, and creatives from scratch
• Bachelor's degree in Marketing, Communications, Business, or a related field
• Strong proficiency in Google Workspace (G-Suite) or Microsoft Office tools