Job Summary
A company is looking for a Growth Marketing Manager to lead user acquisition and engagement for their consumer app.
Key Responsibilities
- Develop, launch, and optimize paid campaigns across various platforms
- Manage daily budgets and bids to maximize ROI and user acquisition
- Monitor campaign performance and produce detailed reports on key performance indicators
Required Qualifications
- 4-6 years of experience in performance marketing, with at least 1 year in mass-market tech services
- Strong understanding of competitive landscape and user behaviors in mobile consumer tech
- Proven track record managing large-scale acquisition campaigns with 7-figure budgets
- Expertise in Google Ads, Meta, programmatic DSPs, and major ad platforms
- Knowledge of attribution modeling, A/B testing, and user lifecycle strategies
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